enterpriseIQ® was founded in December 2000 by Dr.
Donald A. Marchand, Professor of Strategy Execution and Information Management
at IMD International, one of Europe's leading business school. Dr. Marchand is
one of the world's foremost authorities on the effective use of knowledge
and information in driving superior business performance. It was Dr.
Marchand's leadership and expertise that led to the discovery of the
Information Orientation metric, in collaboration with Dr.William
Founded after four
years of research conducted at IMD International, enterpriseIQ® is the
first to scientifically validate a link between business performance and
companies' management and use of people, information and technology. Our
products are the result of an international research effort involving over
1,200 senior managers in more than 100 companies, 26 industries and nearly
Benchmarked against our dynamic corporate database,
companies find out how effectively their information and technology are
managed, and how well their people use information to achieve strategic
goals and superior business results. Clients improve their information
capabilities and overall business effectiveness using our proprietary
tools and products that are linked to bottom line performance
Research results have been published in leading
such as the Sloan Management Review, and in books
published by Oxford University Press (February 2001) and John Wiley &
Sons (May 2001).