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Prominent publications highlighting
the Information Orientation (IO) metric:
Insights@IMD
Digital Business Transformation
Donald A. Marchand, No 41, 2014
Perspectives for Managers
A Digital transformation: Where is your company on the journey?
Michael Wade and Donald A. Marchand, No. 187, May 2014
The European Business Review
Leadership mindsets for IT success
Donald A. Marchand and Joe Peppard, March-April 2014
Global Focus
The Case for Inspiration
Donald Marchand and Anna Moncef, Vol. 08, No. 3, 2014
The Jakarta Post
Preparing for your digital transformation: understanding the power of technology AMPS in organizational change
Michael Wade and Donald Marchand, February 8, 2014
Tomorrow's Challenges
Are you prepared for your digital transformation?: understanding the power of technology AMPS in organizational change
Michael Wade and Donald Marchand, January 2014
FINWEEK
Avoiding the schizophrenic IT organization
August 22, 2013, pp. 40-41 by Donald A. Marchand and Joe Peppard
SIEMENS Industry Journal
Human cognitive abilities will always be indispensable
Featured Interview with Donald A Marchand, Issue 2, 2013, page 16
Financial Times
Applying expertise to a new field
Case Study by Donald A. Marchand, January 29, 2013, page 3
The Financial Express
New Delhi, India
No more hiding for CIOs
April 23, 2012, page 6 by Donald A. Marchand
GARTNER Executive Programs
Empowering the enterprise with a culture of transparency
Interview with Professor Donald Marchand: by Michael Smith, Richard Hunter and Ken McGee, September 7, 2011, 3 pages
SISTEMAS Magazine of the Columbian –Association for Information Systems (ACIS)
Information Orientation (IO): how effective information use drives business performance
Magazine of the Columbian –Association for Information Systems (ACIS)
No. 120, September 2011, pp. 75-84, by Donald A. Marchand and William J. Kettinger
CSA World
The currency for world events is the information about them
The Journal for Business Leaders
Autumn 2011, page 3 by Donald A. Marchand
Wall Street Journal
Making Sense of IT All: Getting Knowledge From Information
US Edition On-Line, Tech Section
Monday, April 25, 2011 by Michael Totty
Health, Business in Africa
How an SMS can save a life: Lessons from Novartis
Donald A. Marchand, 2011, page 33
Performance Strategies for Healthcare Leaders
Real IT success comes with use, not deployment
Journal of McKesson Provider Technologies, Vol. 4, Issue 2, 2010
By Donald A. Marchand
IMD Perspectives for Managers
Leadership through Collaboration and Harmony: How to Lead without Formal Authority
No. 180, November 2009
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
IMD Perspectives for Managers
Using Information to Create Value Efficiently
No. 179, November 2009
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
IMD Perspectives for Managers
The Chief Information Officer – Achieving Credibility, Relevance and Business Impact
No. 164, October 2008
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
Hong Kong Economic Journal
Six Lessons from Ping An Insurance
December 2007
Professors Donald A. Marchand and Winter Nie
CAPCO Institute Journal of Financial Transformation
The making of an insurance giant: a mature western industry ‘new in China’
December 2007
Professors Donald A. Marchand and Winter Nie
 IMD
Perspectives for Managers
Realizing IT Value: A Shared Responsibility between Senior Managers
and the CIO
No. 147, May 2007
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
 The Smart Manager
Apr. 07 - May 07, Vol.6, Issue 3
Designed to Fail
Donald A. Marchand & Amy Hykes
 IMD
Perspectives for Managers
The Making of an Insurance Giant
No. 143, April 2007
Donald A. Marchand, Professor & Winter Nie Professor
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
 IMD
Perspectives for Managers
Designed to Fail: Why IT-Enabled Business Projects Underachieve
No. 138, October 2006
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
 IMD
Perspectives for Managers
Customer Relationship Management: Challenging the Myth
No. 131, February 2006
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
CIO
March 8, 2005
The Competitive Edge
Gartner vice president and research director for Executive
Programs discusses how "building acceptance of a new information
orientation is the CIO's role".
The Smart Manager
Feb - Mar 05, Vol.4, Issue 2
Competing through Information Management and Technology
Donald A. Marchand
The Smart Manager
Dec. 04 - Jan. 05, Vol.1, Issue 1
Use and Abuse of Company Information
Donald A. Marchand
 IMD
Perspectives for Managers
Reaping the business value of IT: Focus on usage, not just
deployment, to optimize payback
No. 114, November 2004
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
CSA World
The Journal for Business Leaders
Volume 11, Issue 1, 2004
Irreversible Trends That Will Change Your Status Quo
Donald A. Marchand
 CAPCO
- Journal of Financial Transformation, Vol 11
August 2004
Extracting the business value of IT: It is usage, not just
deployment that counts!
Donald A. Marchand, Professor
Strategy and Information Management IMD International
Chairman and President of enterpriseIQ®.
 Gartner
EXP CIO Signature
June 2004
From Value to Advantage: Exploiting Information
Section 3. Information Orientation: The gap between competitive value and
competitive advantage
Q1 da Construcâo
Edicâo no 67-12a 18/11/2003
A TI Como Um Praceiro de Negócios
Rafael Barreto, SuperObra.com
CIO
7-8 2003
Klare Signale Fürs Management
(Clear Signals for Management)
Group CIO Peter Sany discusses the use of the Information Orientation (IO)
model at Novartis.
Governing
August 2003
The Missing Link
Thomas R. Davies SVP, Current Analysis, discusses Information Orientation
(IO) in his technology column.
 HSM
Management
38 maio - junho 2003
Cimento e estratégia
(Information management and technology practices at CEMEX: Published in
Brazil in Portuguese.)
To obtain a copy of this case please contact
enterpriseIQ®
 Gestion
Mayo/Junio 2003. Volumen 3 Nro 3
Con la solidez de cemento
Rebecca Chung, Katarina Paddack and Donald A. Marchand, IMD
(Information management and technology practices at CEMEX: Published in
Mexico and Argentina in Spanish.)
To obtain a copy of this case please contact
enterpriseIQ®
The CAPCO Institute Journal of Financial
Transformation
March 2003
Lessons from the Dark Side of Information Use
The Impact on People, Values and Company Performance
Donald A. Marchand, Professor
Strategy and Information Management IMD International
Chairman and President of enterpriseIQ®.
FT Mastering Leadership
Part Five, Friday, November 29, 2002
On the Dark Side
Donald A. Marchand
Companies that use information effectively outperform companies that
habitually manipulate data. It is up to the managers to foster a
culture where information integrity is paramount.
 IMD
Perspectives for Managers
Lessons from the Dark Side of Information Use
The Impact on People, Values and Company Performance
No. 96, November 2002
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact*: info@marchandmanagement.com
European Business Forum
Issue 8, Winter 2001/02
Is Your Company Effective at Using Information?
Donald A. Marchand
Good IT practices, information management practices, and information
behaviors and values are three distinct capabilities. But having one of
them is not enough. The best performing companies are likely to have an
'Information Orientation' comprising all three.
YRITYSTALOUS
1/2001
Tieto-Osaamisen Merkitys Yritykselle
Donald A. Marchand on strategian ja tietojohtamisen professori. Hän
myös johtaa yritystä nimeltä enterpriseIQ®, joka on erikoistunut
mittaanmaan informaation ja tiedon käytön tehokkuutta.
Capital Humano
No 150 - Diciembre de 2001
Tras el desplome de los mercados tecnológicos: Vea, compare y
gestione las habilidades de la información
Donald A. Marchand, es profesor de Estrategia y Gestión de la Información
del IMD
The CAPCO Institute Journal of Financial
Transformation
July 2001
Back to Basics: See, Measure, and Manage Information Capabilities
Donald A. Marchand, Professor
Strategy and Information Management IMD International
Chairman and President of enterpriseIQ®
 IMD
Perspectives for Managers
After the e-Business Shakeout
Back to Basics: See, Measure, and Manage Information Capabilities
No. 82, May 2001
Donald A. Marchand, Professor
Strategy and Information Management
IMD International
Lausanne, Switzerland
To order copies contact: info@marchandmanagement.com
* These hyperlinks are to third-party websites and
therefore the availability of pages is beyond the control of enterpriseIQ®
and can not be guaranteed.
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